Responsive Web Design for PPC Specialists Mabo Media
PPC Specialists Mabo Media, based in Middlesbrough, are one of just a handful of paid search agencies nationwide to hold the prestigious ‘Google Premier Partner’ status. An accolade that now sits proudly in the header of the redesigned website. With a client list that includes industry leaders from the tyres, audio and retail sectors, Mabo Media are at the very forefront of Pay Per Click Management and as such required a new, responsive website to reflect their elite status and recently revised company branding.
In mid-2016, Mabo Media commissioned the design team of Tad Web Solutions to craft their new responsive website with the aim of showcasing their exceptional Return On Investment figures from campaigns and to showcase their own case studies of existing clients.
After an initial consultation, we quickly understood Mabo Media’s requirements – a quality company experiencing a rapid growth period requires an equally quality website that has the ability to grow and expand with the company.
On that basis, we quickly recommended designing their new website on the WordPress framework – a framework that now powers around 26% of all websites online. This would allow for the team to manage their own content and continue to build their website’s footprint over time by creating pages and case studies as well as maintaining an insightful blog.
Working with detailed wireframes provided by the creative team at Mabo, we were able to design and develop a WordPress theme that brought their mockups to life.
Key features of the website include:
- Live chat and ‘out of hours’ messaging system through Zopim.
- Integration with MailChimp to allow newsletter signups.
- Installation of SSL security.
- Integration of Google Analytics, allowing for in-depth user metrics and website traffic statistics.
Having launched the completed responsive website for Mabo Media on their new domain, we received the following testimonial from their Head of Marketing, James Lees;
“Tad have been in charge of the redevelopment of our new website (Mabo.co.uk). The finished product is absolutely superb. But also the after sales support & help has been second to none. I am more than happy to refer Ian, Peter & the rest of the team at Tad looking for their services.”
We continue to work with the team at Mabo Media and have the pleasure of recommending them to our own clients looking to maximise their online marketing spend through paid search.
If you’re looking redesign your website, or implement responsive web design into your existing website then please don’t hesitate to contact us. A member of our experienced team would be more than happy to help. We look forward to working with you.